We help Shopify retailers create crypto and cash back promotions.
Create promotions that attract a new generation of consumers.
A platform that connects retailers and consumers
Create Promotions
Promote products that you sell in your store

Consumer Shop
Consumers shop your site via the Peopletail mobile app
Build Community
Attract a community of consumers to earn with you.
Digital Currencies Are Here To Stay And Transform Our Future
Many experts agree that crypto has the potential to change our world. In fact, crypto has been compared to the Internet in its early days.
Cryptocurrencies are digital-only assets with transactions recorded using an underlying technology known as blockchain.
Through blockchain, cryptocurrencies operate on a financial system that offer efficiencies for all parties using it.
Since its inception in 2009, crypto has developed into an alternative asset class with long-term investment value.
With its benefits, crypto has captured the attention of an ever-growing generation of consumers.
Build Relationships With Consumers
Millennials and Gen Zs are digital natives who grew up surrounded by technology. This has made them more receptive towards adopting digital currencies.
According to a recent survey, over 66% of millennials place more trust in digital currencies over fiat currency.
As younger generations start to embrace digital cash, this presents a new opportunity for Shopify retailers to grow the relationships with consumers.
Millennials And Gen Zs Are The Largest Adopters Of Crypto
This is backed by research from Apex Fintech Solutions, which reveals there were around 370,000 new crypto-enabled accounts opened in the second quarter of 2022 alone.
Across the entire industry, it is estimated there are a total of 4.9 million accounts. Millennials and Gen Zs accounted for 75% of these accounts.
Instead of looking for the lowest prices, these customers are looking to support purpose-driven brands they can align themselves with.
By integrating crypto and cash back promotions into your business, you’re enabling consumers to earn with you.
Frequently Asked Questions
What is Peopletail for Shopify Retailers?
Peopletail is a Shopify app that makes it easy for retailers to offer crypto and cash back promotions to their consumers.
How does the crypto and cash back app work for retailers?
For Shopify retailers, they simply need to install the Peopletail app from the Shopify app store. Once it is installed, they can set up promotions for any number of products on the site that enables consumers to earn crypto and cash back. The app is free to use, and only charges a service fee if a sale is generated through consumers shopping through the Peopletail app from their mobile device.
How does the crypto and cash back app work for consumers?
Consumers download Peopletail from the iOS or Android app store, and set up a free account. Inside the app they view available promotions from retailers and click “Shop”. Once they do this they land on the retailer website and can make a purchase. Because consumers come through the Peopletail app from their mobile app to a retailer, the app recognizes the consumers and provides attribution of sales generated.
Do I need to use Shopify in order to use the Peopletail App?
Yes, Peopletail is currently built for Shopify Retailers only.
How are earnings paid to consumers?
The Peopletail app leverages the Shopify billing API that invoices retailers each month during their billing cycle. These funds are collected by Peopletail and paid out to consumers directly. No work is required by retailers as part of the payout process to consumers.
How much does Peopletail cost to use?
Peopletail is free to install, and retailers are only charged the promotional value of what they offer to consumers + a 30% service fee. For example, a retailer sells a t-shirt for $30 and they offer a 10% cash back promotion to consumers, they will pay the earning 10% x $30 = $3, plus 30% service on that value $3 x 30%= $0.90. Total $3.90. Of note, Shopify charges the earnings in US currency.
How do retailers market the Peopletail App to consumers?
After retailers have installed the Peopletail app from the Shopify app store, under the “Settings” section there is a done-for-you marketing page that can be linked to the footer of their site, as well as Peopletail promotional logos.
How do returns work if retailers offer crypto and cash back promotions?
Retailers should handle returns as normal. If a return has been done within 30-days after a purchase being made, it will be adjusted in the Peopletail App.
When do consumers receive their earnings?
The short answer is no. Shopify will charge your affiliate rewards at the end of every month. You have up to two weeks to notify us if any returns took place. We pay out the affiliate rewards on the 15th of the following month.
Can retailers use the Peopletail app for their affiliate program?
Yes, the Peopletail app has a very easy to use affiliate system built-in that enables consumers to generate unique links that they can share with friends and followers. Each time they share a link and a consumer buys, they earn money.
What type of crypto currency do consumers earn?
Consumers earn Ethereum as the crypto currency.
Do retailers need to have any special technology to offer crypto?
No special technology is required for the Peopletail app to work with retailers. The app provides an end-to-end system between retailers and consumers.